Series
FCC Hearings
Episode Number
No. 2
Episode
1961-09-27
Producing Organization
WNYC (Radio station : New York, N.Y.)
Contributing Organization
The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia (Athens, Georgia)
AAPB ID
cpb-aacip-526-zc7rn31j2n
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Description
Episode Description
WNYC announcer Tommy Cowan sets the scene from the federal courthouse at Foley Square in New York City. Colonel Cunningham calls the meeting to order. Albert N. Halberstadt, general advertising manager for Proctor and Gamble, testifies.
Series Description
"The Federal Communications Commission hearings carried in their entirety over WNYC represented a milestone in broadcasting by radio. It brought to the public for the first time the advertising managers of various nationally advertised brands, the advertising agency representatives and FCC members as they quizzed the participants on practices, policies and methods of television advertising. "The hundreds of letters and post cards, the press acclamation and the general enthusiasm that greeted these broadcasts proved that government-industry relationships and methods of achieving goals of both make excellent public service program material."--1961 Peabody Awards entry form.
Broadcast Date
1961-09-27
Asset type
Episode
Media type
Sound
Duration
01:00:34.800
Embed Code
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Credits
Producer: Cowan, Thomas H.
Producing Organization: WNYC (Radio station : New York, N.Y.)
Reporter: Cowan, Thomas H.
Speaker: Halberstadt, Albert N.
AAPB Contributor Holdings
The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia
Identifier: cpb-aacip-3d2370da83a (Filename)
Format: 1/4 inch audio tape
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Citations
Chicago: “FCC Hearings; No. 2; 1961-09-27,” 1961-09-27, The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia, American Archive of Public Broadcasting (GBH and the Library of Congress), Boston, MA and Washington, DC, accessed June 26, 2022, http://americanarchive.org/catalog/cpb-aacip-526-zc7rn31j2n.
MLA: “FCC Hearings; No. 2; 1961-09-27.” 1961-09-27. The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia, American Archive of Public Broadcasting (GBH and the Library of Congress), Boston, MA and Washington, DC. Web. June 26, 2022. <http://americanarchive.org/catalog/cpb-aacip-526-zc7rn31j2n>.
APA: FCC Hearings; No. 2; 1961-09-27. Boston, MA: The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia, American Archive of Public Broadcasting (GBH and the Library of Congress), Boston, MA and Washington, DC. Retrieved from http://americanarchive.org/catalog/cpb-aacip-526-zc7rn31j2n