Promo Sampler

. . . . . . . . . Oregon Public Broadcasting Television is television worth watching.

According to a November 1984 audience survey by AC Nielsen, 46 percent of the television homes in the Portland area watch Oregon Public Broadcasting Television each week and all time high. And not only are more homes turning to Oregon Public Broadcasting, but they're watching significantly more programs each year, an increase of nearly 100 percent in the past two years, according to Nielsen figures. Since Oregon Public Broadcasting moved Channel 3 to Ben, our central Oregon audience doubled in less than a year and is well on its way to tripling in size. It all adds up to more than a million viewers every week. Delivery of Educational Programming to students at all levels remains an important priority with Oregon Public Broadcasting. Our partnership with the Oregon Department of Education provides a very cost-effective selection and purchase process for the best in-school programming available. Then, using satellite delivery of those programs

through the Oregon Public Broadcasting channels, we achieve equitable statewide delivery. Both agencies are studying ways to increase utilization at the classroom level. Our adult learning service is coordinated by the Oregon Community College Telecommunications Consortium, representing 15 schools throughout Oregon. In its third season, 1983-84, 8,000 students enrolled for college credit through courses aired by Oregon Public Broadcasting. The Public Broadcasting Service Adult Learning Research advises us that Oregon has the highest per capita student enrollment in telecourses of any state in the nation. Some of the adult telecourses are aired in prime time, combining a general audience appeal with the basics of a lower-division college course. Examples this fall included the Constitution that delicate balance. There's no guarantee if you have a multi-million dollar campaign kitty which comes from all these contributions that you're going to win,

but you can't win without it. We spend more advertising dog food in America several times more than we do in electing a congress. That begs the question. The question is, what are his powers as Commander-in-Chief? The question is, do those powers include the power to wage war or the power to not? Either approve it or disapprove it. The brain. In eight one-hour programs, students are taken to the leading edge of knowledge about this fascinating region. How do we remember? Why do we forget? What causes schizophrenia? And how many secrets remain to be discovered in this uncharted frontier? Heritage, civilization, and the Jews. Scholar and former Israeli-United Nations Ambassador Abba Eban is the host for this extraordinary journey into the culture, religion, and heritage of the Jewish people. It is a dangerous plattitude to say that the Jews of Europe were made a scapegoat.

It is dangerous because it explains nothing. It does not explain the anger felt everywhere against the Jews that led not only to the killings of this period, but also to the anti-Jewish attitude among Europeans that was to survive for the next 500 years. And Vietnam, a television history. Oregon Public Broadcasting Television remains the acknowledged leader in children's programming. Daily from four to six p.m., parents count on Big Bird, Fred Rogers, and three to one contact for a television that's worth watching by young people. More recent additions to the Oregon Public Broadcasting Children's Service include Newton's Apple, The Voyage of the Mimi, the Oregon-produced pop-in-hymers, and Reading Rainbow. Family viewing took on a new meaning this fall with the WonderWork series of dramas. Acclaimed by parents and critics, this entertaining family viewing provides a watchable alternative

to car chase comedies. Oregon Public Broadcasting has a commitment to local production that results in local programs that are responsive to our community and are viewed by that community. Our most recent series is The Collectors. Al Nolan, come and join us. Hello, Al. I love these colors. Al, that's spectacular. Why don't you step forward just a little bit and tell us what you know about this. Well, we got this about ten years ago from a lady that she had borrowed and had her collection and she wanted to dispose of them, so we got some of them. Is this signed? Yes, I think it's thrown up and down on one of these. In a picture, it is exceedingly rare. Now, you may know that and you may not know that. But, my friend, I'm going to put a value on this piece of cameo glass in the neighborhood of $2,000 to $2,200. Wow! Like when? Hold him up.

Well, that is a button surprise. Here we go. Front Street Weekly, now in its fourth season, has collected audience, awards, and the respective broadcast professionals and critics. Peter Farrell of the Oregonian called last week's program on poverty in Oregon moving and effective. I didn't know what to do or who to turn to. And the last thing in the world I wanted to do was to go to family services, something like that, because it, and you feel like you're only the lowest people to that. A skid row of wineos and people that really don't want to work, and so I get, it's the overall feeling about you really don't want to do it. Me and my husband traveled the coast up here, up and down, all the way from Portland, Medford, and all the coastal areas trying to find work. We have anywhere from 15 to 20% of our population who are poor.

And most people can't really grasp those numbers. It's a far bigger thing than most of us ever realized, because we don't have any contact with it. We have here, and we have had for a long time, and a very few people have talked about it. It's the real opportunity to be the next Appalachia. Appalachia, if you'll recall, has a lot of senior beauty, and a lot of hardworking folks, and a lot of one industry towns, and it has the poorest health, poorest education, the shortest lifespan of any area of the country. We have that potential here. There are positive stories about Oregon as well, such as our documentary on the rebirth of the telemuk burn. Man caused the burning of the telemuk, but man and nature are working to bring it back. It'll be 50 years before this land resembles what it was once, but you can see it now, this greening of the telemuk.

We've also established a reputation on the national level, whether feeding an interview with Portland's new police chief to the McNeill Lairer NewsHour, or our international co-production to honor the 300th anniversary of JS Bach. Oregon Public Broadcasting continues to increase its visibility nationwide. The Asia Report is targeted as a promising new series, which we expect to be distributed nationally this summer. With Oregon's new role in Far East Affairs, it's most appropriate for Oregon Public Broadcasting

to present a weekly perspective on Asia. Oregon Public Broadcasting Television has made a beginning at being the kind of public television envisioned by the legislature and desired by the citizens, and we're ready to continue that process with your help.