Chrysti The Wordsmith: Altoids to Zima - 1

I'm Christie the wordsmith. We gobble Eminem's all afternoon but what in the world of the AMS stand for is Haagen-Dazs ice cream Scandinavian or German or what was Scotch Tape invented in Scotland. Was there really ever cocaine and Coca-Cola. And does Velcro actually mean anything. Delving into the stories behind some of our most famous brand names is the mission of this book. This is from the introduction to a witty little reference tome called from L. toit's to Zima. The surprising stories behind one hundred twenty five famous brand names published in 2004 by a newspaper columnist and word lover Evan Morris from Elle toit's to Zima is a spirited robbed on the halls of invention and advertising and the names that have been created around them. Let's look at the first moniker featured on the cover of this book OIDs. These so called curiously strong peppermint lozenges were introduced in 1903 London as a digests to aid the manufacturer Smith and Company attacked the scientific sounding oid

suffix onto the product name oid being a Greek element meaning in the form of the ALP prefix is likely from the Latin all to us meaning high. This makes the brand name El toyed means something like the highest or best form. If the study of invention and brand names tickles your fancy find a copy of Evan Maurice's from deltoids to Zima. I'm Christie the wordsmith farewell verb of course Christie the wordsmith is sponsored by the Corporation for Public Broadcasting and Zoot enterprises a high tech firm in Bozeman Montana offering challenging careers and innovative solutions for the financial services industry. Zoot web dot com.