Enterprise; Tailspin
- Series
- Enterprise
- Episode
- Tailspin
- Producing Organization
- KERA
- Contributing Organization
- The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia (Athens, Georgia)
- AAPB ID
- cpb-aacip-526-xd0qr4q11x
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- Description
- Episode Description
- "This half-hour documentary chronicles the efforts of Braniff's chief executive, Howard Putnam as he tries desperately--but unsuccessfully--to save his billion-dollar company from bankruptcy. KERA's cameras followed Braniff executives for months, capturing the dramatic steps leading up to the announcement by an emotional Putnam that the airline had ceased operation and filed for bankruptcy. "The program captures history-making events. KERA'S cameras were there as the Braniff board made the decision to cut fares, sell off South American operations, cut salaries in half and launch an appealing advertising campaign. The campaign made Putnam a local celebrity but it didn't help turn the airline around."--1983 Peabody Awards entry form.
- Broadcast Date
- 1983-01-06
- Asset type
- Episode
- Media type
- Moving Image
- Duration
- 00:28:45.673
- Credits
-
-
Producing Organization: KERA
- AAPB Contributor Holdings
-
The Walter J. Brown Media Archives & Peabody Awards Collection at the
University of Georgia
Identifier: cpb-aacip-803bdc6ffb0 (Filename)
Format: U-matic
Duration: 0:30:00
If you have a copy of this asset and would like us to add it to our catalog, please contact us.
- Citations
- Chicago: “Enterprise; Tailspin,” 1983-01-06, The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia, American Archive of Public Broadcasting (GBH and the Library of Congress), Boston, MA and Washington, DC, accessed April 20, 2024, http://americanarchive.org/catalog/cpb-aacip-526-xd0qr4q11x.
- MLA: “Enterprise; Tailspin.” 1983-01-06. The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia, American Archive of Public Broadcasting (GBH and the Library of Congress), Boston, MA and Washington, DC. Web. April 20, 2024. <http://americanarchive.org/catalog/cpb-aacip-526-xd0qr4q11x>.
- APA: Enterprise; Tailspin. Boston, MA: The Walter J. Brown Media Archives & Peabody Awards Collection at the University of Georgia, American Archive of Public Broadcasting (GBH and the Library of Congress), Boston, MA and Washington, DC. Retrieved from http://americanarchive.org/catalog/cpb-aacip-526-xd0qr4q11x